The Brief
I was originally introduced to to Merchant’s Daughter Cider through Sarai and Jen at Honest Creative Co. Christine at Merchant’s Daughter Cider expressed a readiness to rebrand all of their photography, from product photography to a shoot for Cider Week to lifestyle and branding photography. Since May, I’ve been working with her to revamp each angle of her branding photography. Once summer hit, we resumed outdoor shoots (post quarantine), and Honest Creative and I strategized various shoots for the rest of 2020.
What I Did
SUMMER – On a beautiful summer afternoon, Sarai and Jen, Honest Creative Co., and I got together at Co-Owner of Merchant’s Daughter Cider Christine estate to develop a cohesive and vibrant lifestyle shoot featuring various cocktail and food pairing recipes. The beautiful quality of Merchant’s Daughter Cider is that it’s dry like a crisp white wine, so it pairs so elegantly with a variety of foods, making it an ideal year-round choice for that special cocktail, or to sip on its own. Sarai really honed in on the flavor pallet to refine the pairing and cocktail choices featured in these photos. She’s also an incredible stylist to collaborate with. Waiting for the natural light, we captured the elegance and sophistication this delectable cider deserves.
FALL – Christine and I collaborated on our next shoot at Outhouse Orchard, with various romanced fall vignettes. The following week, Honest Creative and I collaborated on various pairings and cider cocktail recipe shoots in their studio.
WINTER – First stop, The Maker Hotel… more to come…